Strategy

Expertise

• Digital technology and eCommerce strategy – We’ll work with you to define your vision and create an actionable roadmap for growth – considering all your business, design and technology needs.
• Strategic workshops – structured strategy and discovery sessions with you and your team to align everyone around the business direction and project purpose. We’ll seek to understand the context, challenges and opportunities setting us up for success along the entire project. 
• Market & competitor analysis – we’ll take a deep-dive into your current industry landscape, understanding current trends as well as opportunities to differentiate.
• Audience & user research – we’ll help you really get to know your audience through user research and testing. We’ll combine the findings of both qualitative and quantitative research to help us to deliver products, services and experiences which directly match the consumers’ needs and expectations. 
• Insight led journey mapping and lean analysis – Now that we know your audience a little better, we’ll map out their current journey with your platform (if one exists) and cut out any unnecessary steps. We’ll then fashion an optimised journey based on our findings, with simplicity at its core, bringing down barriers to conversion.